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Our Story
I’m Rob Benigno—artist, angler, and founder of LRS, a brand born from my lifelong love of drawing and fly fishing. In 2015, after struggling to find well designed fishing apparel that wasn't boring and generic, I started designing my own. What started with a few tees and hats has grown into 100+ products, worn by anglers around the world. My wife and I handle and ship every order. Each design is hand-drawn, inspired by time on the water, and made for lasting comfort. On the water or off, let LRS be the gear that keeps the adventure alive.
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Flyfish Journal Interview
I recently had the chance to sit down and chat with The Flyfish Journal about the card deck project, tattooing, fishing, and everything in between.